Since 2009 I have used a varied practice of model making, sculpture, oil painting and drawing to explore the complex relationship between art, technology media & culture. I like to question the nature of perception, asking how it is that we make meaning out of that which we see.

My conceptual artistic practice investigates a number of key themes and contexts that have served as the foundations for my contemporary work. Technology, particularly television and mobile phone use and the way in which these devices have saturated our daily lives has been my main concern. The research examines how television and other media channels play a key role indoctrinating the masses. My early work was strongly influenced by Sigmund Freud and his nephew Edward Bernays. Sigmund Freud is best known for theories of the unconscious mind and his notion that irrational forces drive human behaviour. Bernays was well known for his publicity campaigns to overcome “sales resistance”, the tobacco company Lucky Strike paid Bernays to stage a demonstration, which encouraged fashionable young women flaunt their “torches of freedom.” this got women to smoke. Edward Bernays was known to have said “Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. We are governed, our minds are moulded, our tastes formed, and our ideas suggested, largely by men we have never heard of…. It is they who pull the wires that control the public mind.”

At present I am currently working on a wide variety of oil painting commissions and a new company called thehardcoreartist that offers artwork to the gabber community across Europe. I have been involved with the “gabber scene” for over 25 years and I wanted to combine my passion for art and this music scene.  The essence of the gabber sound is a distorted bass drum sample, overdriven to the point where it becomes clipped into a distorted square wave and makes a recognizably melodic tone.

The high popularity of gabber helped create a youth subculture in the Netherlands. Fashion-wise, gabber ravers have a symbolic look of tracksuits, bomber jackets and Nike Air Max shoes. I intend to offer Ltd edition oil paintings & commissions of DJ’s, Party Pictures, clothing & memorabilia.

Who inspires you?

George Orwell, Karl Young, Sigmund Freud, Antonio Gramsci, Theodor Adorno, Charles Dickens and Leo Tolstoy.

What does being part of Arts Central bring you?

The space gives me a platform to start me new company and space for larger pieces of work. It also enables me to meet other like-minded people who appreciate art and design and the opportunity to work in collaboration.